INFO
Tasked with the creation of the 2022 showreel, I used assets from previous jobs along with stock images and footage, keeping in line with the Brandcast site and trying to make it an extension from it.
The intro
Working on the intro I knew I had to make it fit along side the website. First thing was to grab as many of the assets as possible from the site then throw them into After Effects and see what sticks. I had a rough storyboard I made earlier, so all I had to do was make sure I stay true to the brand.
For a section I rendered out the job again with elements missing so I could have the freedom on how to bring them back in.
Some creative mattes and masking, I had the elements come right out the screen.
2D
For the 2D work section I thought it would be a nice to insert the social media work into a phone, then what if that phone itself was 2D itself, then it could rotate to landscape and show 16:9 work.
The final final render
After a fair bit of AE and Premiere work, I feel like it turned out well creating a nice little eco system between it and the website.